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August 19, 2010

Ready To Start A Membership Site? Select A Right Membership Model

The Membership Website is the top home, internet and information based business model in the online business income opportunity industry. It generates monthly recurring income, and creates a stable, long term passive income opportunities. This Media and Publishing business idea is the Future of the internet where companies charge for content making this the perfect model in making money ideas.

Membership Website - A Home, Internet and Information Based Business

The Membership Website is a online business online consisting of a members area, loaded with content, tools, Traffic Generators for members usage.

So you want to run a membership site. A normal membership site is a perfect way for you to form a "regular paycheck" for yourself. You simply set up a site that provides continuing price for your members, and they pay you an one-time or a periodic fee for the service.

But have you decided your membership site model yet? If not, do not worry. I'll cover all the three membership site models in this article.

First - why you must listen from me?

Because I've been running an online membership site since 2008 and it make good cash for me every month. You can do with an outside or with your own script. I a software platform to run my membership site. I know within outside of this business. You can check out my membership site at www.hinenimedia.memberlodge.org

There are ONLY three main sorts of Membership Site Models :

The "Traditional" Membership Site Model :

In this membership business model, you create a membership site where you provide some form of products ( content, coaching, selling rights products or plr products ) to your members inside a private member area, and your members pay you a fixed monthly / annual fee to access your content / products.

Its set up in a way where people can pay a monthly fee to access the information on the website or forum. The problem with this model is that people can log in an get all the info they are after and unsubscribe (unless its a forum where information is brought in constantly).


While you can do this manually , there are several software applications that will manage your members for you.

I personally love the aggregate of

1. Joomla-Amember or
2. Drupal-Amember

The "Pay-Per-Access" Membership Site Model :

This concept is a killer, if you do it right. The best example of such membership site is a video tutorials membership site. You offer your subscribers to pay per video to watch it online .

Normally, a user credit points sort of system is employed for this concept. Person who wants to observe a video tutorial on your website will have to get a pre-defined number of credits for that video to watch it. Once the person has bought the credits to watch a video, he or she can watch the same video any amount of times in future, without having to pay for the credits again.

In either case, you would create a personal area where you would place the videos so that your members could view them. The adaptability is great, which is one of the first reasons to host a membership site.

This model is also called sequential membership site model. In this model all the information is laid out in classes and has a sequential order. The subscriber gets emails with the link to the content on regular bases (weekly or monthly). This is a really good model, however some people want to access more eclasses due to their learning desire. So it can get a little time consuming to manage.

And as long as you are providing price you should be able to make your members happy.

The "Fixed Term" Membership Site Model :

This is hot new concept emerging nowadays and it can be used even for the non-membership based business models.

In a "fixed term" membership model, your subscribers pay you a fixed weekly, monthly or quarterly fee to get access to your product such as a newsletter. This third model is the one where people get to see a part of the information as a tease and have to subscribe to see the rest. This works really well.

This model defines a clear end date. For example, you can start a "fixed term" newsletter site where you send weekly or monthly newsletter issues to your clients for, we could say, six months and the subscription ends after six months. Your subscribers would know a clear end date of their subscription.

The most important benefit of this membership model is a very high retention rate. And the actual reason for a high retention rate is that your clients wouldn't need to start their subscription from the first day and pay again for the info that they have already received..

Yes, you have to set it up in a way such that if someone cancels in between, there is no way to rejoin at a later date and start receiving your newsletter from the day where they left off. That's it. There is no other membership site model. These 3 are proved to work. All of them have worked well for me at some point or the other. So, pick any one and go for it.

I work as Membership site web manager and online business implementation trainer and have been doing this for over 2 years. if you need a membership site, please contact me.





Marisol Diaz is an experienced workshop presenter/facilitator. Executive editor,IA and a small business specialist. She has been also writing on Canada settlement, employment and immigration law since 2006. contact her @ hinenisyndicator@gmail.com

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