Types of Info-Products: Membership Sites

Different Types of Info-Products: Membership Sites

Membership sites are a really cool business model, because instead of having to make people pull out their credit card over and over again, you just put them on auto-bill.

The good thing with membership sites is that once people are signed up, they usually stick with it, specially if you provide really good value and over deliver.
So, here’s how a membership site works: you sign up for a membership site and then each month you get billed the membership fee.

Most membership sites are below $100 per month, but some are way more expensive than that. Usually in a membership site there are some resources offered, like reports, ebooks, a forum and some form of coaching is often also part of the package. I’m member of several membership sites that I signed up for and I more than get my money’s value out of them – but I’ve also joined some that were simply overhyped and didn’t deliver. I dropped out of those, but I stuck to the good ones and am happily paying month in and month out.

Of course you’ll have to constantly put up new content in a membership site. Ideally when running a membership site, there should be some kind of interaction going on, because if members actually experience the persona contact with you, your staff or whoever a mentor is, they usually are much more loyal. Does that mean more work? Yeah, off course it is, but it can be so much more profitable!

Many internet entrepreneurs who run membership sites also sell products. Liza Tomei for example sells ebooks,marketing, homestudy courses, but also has a membership site called “List and Profit”. Now what she often does as a sign of gratitude to the List and Profit members is that he gives them discounts on his products that only they are eligible off.

So the key to a membership site is really creating a compelling offer that people are willing to sign up for auto-pay and then constantly delivering so much value that they just don’t want to leave.

Some people also have a kind of more “sneaky” approach, and I leave it up to you whether you want to consider that: they sell something, like an ebook. Let’s say an ebook on how to make money by buying and selling women's Sexy accesories. This ebook costs maye $27. When I buy that, I automatically get signed up for a free, 3-month trial for the “ Lenceteria & sexy clothes Profit Membership Site”. If I don’t cancel me 3 month free trial membership, they’ll just charge a monthly membership fee and deduct it from the credit card I used to pay for the ebook.


Membership sites are a great way to make a lot of money almost on auto-pilot. In fact, think about it: if you have just 30 people who sign up for a $19,97 monthly membership, that makes you $600 for month. You could just pay a ghostwriter 200 to write some content each month and literally would be making $400 without lifting a finger and having the work done for you.


Marisol Diaz is one of the country's leading Online business implementation experts.
An Ontario Entreprenuership Award Winner and Web based business columnist,
her latest eventure is Canada Employer's Database for Int'l Professionals. An instructor, author, and public speaker, Mari Diaz speaks around the world about Online business, business websites and entrepreneurship, including recent visits to Latin America. She has been on women hispanic network, hispanic channel among many others, and her business column,Ask an Expert, appears weekly at this blog. If you would like Mari to speak to your group, help your business grow, or if you would like to sign up for his free newsletter, "Subscription Based Business Success Secrets!" please visit her website --www.hinenimedia.memberlodge.org