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February 17, 2010

A Product That Sells Versus Selling a Product

No one wants to be sold. They want to buy. What does this mean to you? Instead of trying to sell or push your product or service, make it more attractive. Figure out what makes your product or service unique. Why should customers buy it? What is the benefit, stated at the highest level? How will the customer feel after using your product or service? That’s what you need to discover, and then provide exposure. Find out where your buyers spend their time, and place your message there. With the right message at the right time, the buyers will come.





Marisol Diaz
Serial entrepreneur, Cross Cultural Specialist, Published author , Succesful Subscription site Manager and founder of " Hineni Press Blog": http://www.hinenimedia.memberlodge.org

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