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January 29, 2010

Corporate Identity, Branding and Logo

Branding is the most important thing that you can do for your business.

Learn and use creative design ideas and strategic thinking to guarantee effective brand communications and sales at every consumer touch point when you use your brand or logo. If you are a business owner or you are in business you need one. Whether on your corporate identity, on your product packaging, in your retail environment, or on your website you need one too, make Hineni Media your strategic design partner.

A brand is a name or trademark connected with a product or producer. Brands have become increasingly important components of culture and the economy, now being described as "cultural accessories and personal philosophies!

The American Marketing Association (AMA) defines a brand as a "name, term, sign, symbol or design, or a combination of them intended to identify the goods and services of one seller or group of sellers and to differentiate them from those of other sellers.

Therefore it makes sense to understand that branding is not about getting your target market to choose you over the competition, but it is about getting your prospects to see you as the only one that provides a solution to their problem.

The objectives that a good brand will achieve include:

Delivers the message clearly
Confirms your credibility
Connects your target prospects emotionally
Motivates the buyer
Concretes User Loyalty

Firms have recognised the power of brands for many years. One of the most fertile periods for their creation was the 1880s and 1890s, when the names of both Kodak and Kellogg first appeared in shop windows. Their inventors stumbled across a fact not fully recognised until much later: that two of the most powerful elements in a product’s name are the guttural sound (and especially the “k” sound) and alliteration (repetition of the same consonant). Think of Pepsi and Coke; Marmite and Google.

The confidence that consumers gain from a well-known brand is particularly useful when they do not have enough information to make wise choices about goods and services. Thus western travellers seek out global brand names when buying drinks and cigarettes, for example, in far-flung corners of the earth. And online shoppers, uncomfortable with the multitude of choices presented to them, often revert to familiar brands. Make Hineni Media your strategic design partner.

Need more? this is helpful blog:

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Small Biz Owners

Every Day, We Help Women Like You Start-up Your Business.Are you an Accidental Entrepreneur? , starting up a business for the very first time?

Are you a woman dreaming about owning a home-based business and need some help getting started?

Have you already launched your business, and need help nurturing it to a new level?

Hineni provides new business start-up services for today's woman entrepreneur. With emphasis on the inner entrepreneur, we can help you increase your prosperity so you can grow your home business into a six figure success.

Every woman is powerful and has the ability to start a business, grow a business, succeed in business, and thrive.

Ready to get started? Contact us.

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January 21, 2010

Profitable Subscription Based Site I

Setting up a subscription based website

You probably already know that setting up your own subscription website is a great idea. The problem is knowing how to do it.

If you are not a website designer and programmer then the cost and trouble involved can be off putting. With our solution you can have your own members website setup very quickly or you can buy your own software.

A Subscription based site make the majority of their money through monthly, multi-month, and yearly subscribers. Profit for sites like this depends solely on the number of subscribers that the site receives, and the subscribers' commitment to the site.

a good example are dating site like

You need to control your membership, to know how to update the content and to know if will be accepting recurring payment or not

Creating a subscription-based business can be very lucrative. Most product or service providers have to hunt for new customers over and over again just to stay alive. However, with a subscription based business, you can earn residual income. So by keeping your current subscribers happy, you can grow your business exponentially.
There are various ways to build a subscription based business. Some people offer tangible products or services, while many online businesses offer non-tangible products.

Here are other some common examples of offline subscription based models:

1) Health supplements
2) Magazines
3) CD, DVD, or book of the month clubs
4) Gym memberships
5) Newspaper subscriptions

If you’re thinking about creating an online business, there are many types of models out there. One of the best reasons to create an online subscription-based business is because you can automate many aspects of your business. You don’t have to process checks or handle a lot of phone calls like traditional offline businesses do. You can get started by build your own subscription-based membership site.

To get started,

Contact Me

and learn how to build your own residual income home business.

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January 03, 2010

Portable Job / Portable Careers

Portable businesses produce little profit but as long as you have the Internet, you can have clients anywhere with a portable job or portable career ,my advice? is to use the Internet to earn a living with your skills for instance with languages you can create a language-translation business.

Here are some ways to make money on the web:

Web Creating and Managing:
Creating and running websites is not for everyone, but getting started as a website publisher is no longer as big a task as it once was thanks largely to blogging specially if you are gifted or have the experience, skills or knowledge in a niche field.

I run a couple of websites. These sites generate income from text ads and affiliate marketing (whereby you promote the goods and services of companies in return for commission).

International Development Consultant
You can improve the lives and communities through virtual projects, as your work would be to seek to reduce the proportion of people living below the poverty threshold.

Executive-coaching business for expatriates:
Executive coaching has increasingly shifted away from fixing problem managers to helping corporate stars achieve peak performance. In the process, coaching has become, by one estimate, a $1 billion business!

Resume Writer | Social Media Manager| Facilitator, Trainer

Social Media Manager:

Want to manage Britney Spears’ online persona? She’s on YouTube, Twitter, Facebook, MySpace and other sites, and somebody (not her of course) has to do all the hard work of posting and responding to content.

That’s where you come in. If you went to Harvard, that is. Brandcasting Unlimited, Britney’s online manager, once posted the job listing below for “Britney Spears 2.0 Media Manager” on its Harvard-only private job board. Among the not-so-tough job requirements: you must be “addicted to social networks such as MySpace and Facebook.”
you can be anywhere as is a very portable job.

Facilitator, Trainer:
If you don't know search the Web for some online teaching courses. I found on suite 101 "The Virtual University Gazette's Guide to Programs that Teach Instructors How to Teach Online" that lists online workshops, courses and degree programs offered by various schools and organizations. Go to The Virtual University Gazette is a free e-mail newsletter published by Back issues and subscription information can be found at

Photography and Art: The Internet has also opened up opportunities for the visually creative type as well. If you watch 'Charlies Angels", Lisa Lu is an an artist born in New York who painted landscapes and successfully found and sold two markets for her work in Paris. Not only does she sell her pictures online, she also sells them other travelers and locals. She creates and uploads digital pictures of her work to her laptop and then transfers them to an online store.

Writing and Publishing: The Internet has not only enabled a writer to work from anywhere but it has also presented itself as another platform for getting work published.

In order to be a successful writer you need to bring something different to the publishing table. Search out a unique angle and find a niche area. Like any new business, you need to see what gaps exist and attempt to exploit them.

A quick and easy way to get your work out there is by selling on an online auction site such as eBay. With no technical knowledge you can quickly get your work in front of an interested audience.

Travel photography is another field of work that can be made into a business pretty much anywhere. There are many photo stock websites that will display and sell your work.

Finance and Money: I know of one guy who is a day trader. He previously worked for an investment bank as a trader and decided he wanted a change of lifestyle and a move away from the pressure of the trading floor. With a laptop and a good Internet connection he can pretty much trade stocks from anywhere. His choice was Thailand.

Another popular job for portable careers is to play poker online. Gambling carries huge financial risks, but some people out there in some remote corner of the planet play the game and win. I wouldn’t recommend it as a long-term venture unless you really know what you are doing and you can afford to lose what you stake. The same advice goes for trading stocks.

Freelancing: There are many others freelance type jobs that can be conducted remotely via the Internet. Some examples include computer programming, bookkeeping, personal assistant and administration work, copywriting, and designing.

The list is endless. Think of all the work that is being taken offshore now. The Internet has enabled much of this to happen, and there is no reason why you cannot place yourself offshore.

Join Ethnic Minorities Opportunities Database now for access to fresh portable job listings daily and a growing archive of ideas and articles, insider tips covering every aspect of your portable career for only $9.99 a month

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