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March 21, 2010

Reinvent Your Business With Facebook

One powerful way to reinvent your business is by adopting a greener way and you can do that getting on board with the newest marketing trend: Social media.

In today’s internet environment it is no longer enough to rely on search engine optimization for success in marketing; instead you also need to invest in social media optimization services as well if you want to reach the highest level of marketing success online. Some portions of the world refer to this new form of viral marketing as ‘word of mouth marketing’ given that the nature of social media optimization utilizes internet networking as a vital form of marketing.

There are many channels on the Internet that are open to social media marketing services to spread the word about your business in a fast low cost efficient manner. There are many outlets that social media optimization services such as Hineni can utilize from Facebook to Digg to YouTube to get the word out that your business is up and running and suits their needs as consumers.

As a great bonus, when you employ our social media optimization services you not only will watch your website traffic increase, but you will reap the benefits of back links from high ranked social web pages which in turn will enhance your search engine optimization efforts as well.

Our monthly Price & Packages - $300 per Month for maintaining all 5 profiles or $100 per month for 1 profile.

Hineni provide optimization of your business profiles in these social networks:






Hineni integrate your profiles with your blog, daily update and maintain your profiles, create new events, invite people to join your group or event, create blogs, invite friends and do everything in compliance with the terms of these websites to increase the traffic on your website and increase your friends list.

Have any question ? Contact me or Request a free quote from us:

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March 19, 2010

e-Commerce, catalogue and direct marketing company: A profile


Proudly Canadian for more than seven decades, Regal was first established in 1928, when a young Canadian envelope salesman named William McCartney first put his entrepreneurial vision to the test. Intrigued with the idea of manufacturing his own greeting cards, he approached a small card company in Toronto, and with the support of a $500 investment from the woman who would later become his wife, William McCartney launched Regal.


Regal Gifts Corporation is an e-commerce, catalogue and direct marketing company operating in Canada using the Regal brand which has been part of the Canadian landscape for 8 decades. Regal Gifts re-entered the market in February of 2006, as the dominant player in the gift and gadget market for the direct selling industry in Canada.

The Regal catalogue is a true “institution” in Canada, with over 80% brand recognition. The brand is emotive, holding a strong, warm, connection with hundreds of thousands of direct member customers and millions of consumers. A large segment of the Canadian population has fond memories of selling, fundraising and shopping with the Regal catalogue.

Regal is known for its unique products that include greeting cards & gift wrap, handy household helpers, kitchen gadgets, home & seasonal décor and unique family gifts, all sold at great prices with average item pricing below $20. There is no other catalogue like it in the Canadian market.

It's been so succesful that eight decades old brand Regal Gifts Reinvented its business with Facebook and so far has hits 5,000 Active Members.

Regal Gifts Corporations decide to use new social networking technology to reinvent their business model and achieve unprecedented growth.

Regal is one Canada’s first Direct Selling brands meaning that the products are sold through catalogues distributed by Independent Sales Reps across Canada, much like Avon. The Facebook page has become the meeting place that thousands of Reps visit daily and it has helped Regal to exceed 300 weekly new Independent Sales Reps joining the firm along with their web site

Regal is an 80 year old Canadian catalogue brand famous for our unique, one-of-a-kind household Regal products brought to millions of Regal consumers through a network of independent Regal sales reps in every province and territory.

I am an Independent Regal Representative in Greater Toronto area,ON. Please contact me if you would like me to send you the latest Regal catalogue Or, view all current Regal products and promotions in my my Regal webstore

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March 15, 2010

What is an information architect

What is an information architect

"Information architect" is a pretty new term that describes those of us who work figuring out how a website should be structured. I could go on and on ... but basically, we look at the world that the client is trying to put out there on the site, not to mention his/her agendas ... and then we look at the framework that the typical visitor is bringing to the experience ... and then we figure out a way to make the site responsive to both. In other words, I create a site architecture that satisfies the needs and agendas of you the client ... but is also approachable and satifies the needs of you, the visitor.

What an information architect does?

There are many different ideas as to what information architecture is and what an information architect does. I've come up with my own definition for the purposes of this article. Here goes:

"Information architecture involves the design of organization and navigation systems to help people find and manage information more successfully." Information Architecture is the process of creating as structure for a body of information or content

You can read more about specific skills a IA needs in this link

Now, what should you do?

If you want usability news, tips, and tricks, or if you want to know when new training courses go online, contact me!

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March 11, 2010

Virtual Career Training Programs

I'm proud to bring you new opportunities and resources in the growing trend toward Virtual Work.

Virtual Work means stronger families (a chance for parents to spend more time with their children), a cleaner environment (reduced or eliminated commutes), and a return to community life – the wellspring of values that give us our foundation as individuals, as families, and as a society.

Women that are not working for someone else, have thought about being their own boss at some point. One of the easiest ways to become their own boss is to start a sideline business while they're working for someone else.

But how do you manage the challenges of having a job, a business and a life? What if they need help or some training to get started?. As trainer, author, newsletter publisher, confidant and “lifestyle advisor" that I've colaborated, sometimes is easy but sometimes is not.

Here is a partial list of 10 hottest trends on home-based biz:

•Virtual assistant.
•Medical transcriptionist.
•Web developer/designer.
•Call center representative.
•Tech support specialist.
•Travel agent.
•Franchise owner.


•Audio to Text Transcriptionist
•Concierge Agent
•Culinary Consultant
•Direct Sales
•Eldercare Manager or Referral Agent
•Home-based Recruiter
•Medical Coder or Transcriptionist
•Nurses on Call
•Online Guide
•Online Tutor
•Tech Support Provider
•Direct Sales

But that's just the tip of our virtual iceberg! From time to time on this blog or my course trainigs you can read just what I can do to help you find or create legitimate, financially viable, personally satisfying home-based work.

Get Started !

Marisol Diaz

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March 09, 2010

Marketing for SOHO's

If you own a SOHO Business there ways I can help:

Social Media:
In business today, everyone has a chance to make money thanks to great new tools like blogs, podcasts and video sharing - plus we now have new ways to get feedback, organization and promotion. Facebook, Myspace, LinkedIn, Twitter, Ning, Plaxo, Sonico, Bebo, Netvibes you name it.

Whether you're a big established multi-national or a small specialty business with a loyal following or simply someone with an idea or an media means more opportunity to create and communicate with people who care. New tools that can help your business prosper and grow. The choice is yours. What decisions will you make?

Got a great idea? Traditional media is too expensive to promote and advertise and newsletters you email to a list get lost or ignored. There's no way of reaching everybody. What you need is an inexpensive way for customers, reporters and anyone else interested to read your news.

Hineni Marketing Services can make your news story more visible. Submit your News Release to Hineni and with expertise Hineni will transform your document into a message built for the web. The release is then "friendlier" to search engines and looks great too. Adding photos and video help get your ideas across. Your News will then be on top newssites like Google and Yahoo and distributed via RSS and emailed to 10's of thousands of "opt-in" subscribers, appear in search results and sent to top newspapers like USA Today and the New York Times.

Your news release will start to take on a glow as more of the "right people" read and write about your message which creates "buzz". The more people reading your news, seeing your pictures and watching your video creates even more buzz and visits to your site. But there's a great added benefit as well... Your news release does not disappear like an email or an ad. It continues to live on the web.

To learn how to leaverage the internet for your business, call me for a free consultation without obligation.

Mary Diaz - CEO
Hineni Online Creative Division.

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March 08, 2010

Hot trends, strategies and selling ideas for 2010

The Internet is constantly evolving -- almost daily, it seems -- which can make starting a successful Internet business extremely challenging.

How do you become financially independent online when the rules of the road are always changing?

With help from 101 Internet Home Based Biz Guide(PDF),updated for 2010 this is possible!

For the past 7 years, I've been continuously updating my entrepreneurship database for ebusiness start-up programs. Hineni Media Start Up advising series is ready to keep in time with the rapid pace of change online, adding new strategies and techniques, and refining and streamlining our simple step-by-step process.

For 2010 alone, I've packed 101 Internet Home Based Biz Guide full of the most up-to-the-minute techniques you MUST have to succeed in an online biz venture, like:

You can choose and build your own succesful e-Business learning

how to reach your market through social media
how to win the SEO wars
how to earn more with pay-per-click advertising
and on and on...

But we didn't stop there! For 2010 we ALSO made a number of improvements that make the guide even easier to follow... even for complete newbies, with:

NEW Membership websites!
NEW how to make money with webinars
NEW how-to-videos that teach you the most critical strategies
NEW how to create easy-to-read charts and graphics to illustrate key information
NEW information to help you advance through the process more smoothly
Want to check out everything that's new? Right now, you can contact me through my contact form

To your success,

The Independent Internet Professional
Marisol Diaz

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March 01, 2010

Make Money with a Membership Web Site

Making Money with a Membership Web Site

One of the questions I get asked most frequently is "what are the most popular subjects for subscription or membership websites?"

First you must be well informed and careful before you start working on making money with a membership web site.

Doing your homework:

Find Content, Products and Services for Your Membership Web Site

You steer away from the rest creating or coming with an original idea or of phenomenal value content to website owners

Pick a topic you are passionate about and the ‘work’ involved will be more fun than effort.

Be one better than the current best and you’ll see sales, renewals for subscriptions and your income grow.

Place mail order information and resources in clear view, always have few fresh and inspiring content.

Most subscription based web sites are somewhat of a resource, which can be good. People don’t mind paying someone to save their valuable time. If you have all of the resources about a certain subject in an uncluttered fashion, and give some unique info about it (Digest, insider tips, cheat sheets, strategies, reviews), then they won’t mind one bit paying you for it.

Get a strong back-end sale marketing system.

When creating a membership site, you have to be different than everybody else. Often some online money seekers start out with a subscription idea without doing the research or ground work before they start their subscription based web site. Do your homework, if you’re unique, serving a viable market with little competition, and you give great value for the price, you should do well. Just remember most of the work is in the beginning, get over that hump and the rest should be smooth sailing.

A big key to success is to learn from other people’s mistakes. Don’t re-create them.

I can help you find an inexpensive membership website. This will give you a head start in launching your own membership website.

Find it here: membership website setup, profit, and management, including membership wordpress plugin.

Another facet to running a membership website you will have to consider is the software – the backend script that manages your users, payments. These scripts are often expensive. The less expensive ones are known for being full of scripting bugs and errors and light on the features.

Contact me , and discover all the features of the membership wordpress plugin.

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